Effective marketing communications begin (and end) with a thorough understanding of the audience. Accordingly, we make use of available market research and insights whenever possible.
That’s why QBrand Consulting is another valuable friend of ours. A Melbourne-based market research and brand strategy firm, QBrand provides high-level brand consulting services, with a particular emphasis on pharmaceutical and healthcare markets.
Dr Stephen Downes, the Principal of QBrand Consulting, has a wealth of experience in healthcare marketing and is also a lecturer in postgraduate courses in marketing and advertising. A founding member of the Wellmark team, he continues to work closely with us.