Monkeys on typewriters
I’m a discreet man when it comes to copywriting criticism. As a rule, I don’t like to single out specific companies for naming and shaming.
But of course there are exceptions to every rule.
Join us here for our insights into brand communications for healthcare/pharma, corporate, B2B and other specialist markets.
"Something the locksmith had not grasped, but which the IT company and consulting firms understood all too well, is the role played by justifying bullshit in the modern economy." Brilliant stuff from Rory Sutherland, as always. lnkd.in/fZJTjrh