stand out with a stand-out agency

A shiny, metallic golden apple with gold stem and gold leaf
Who sent
the box?
Image of a smiling woman sitting in black chair.

hello

Hi there, I’m Candice. Eighteen years ago, I made the shift from clinical practice into healthcare communications, where I fuse my scientific knowledge with a flair for compelling writing and incisive strategy.

So what does that have do with the golden apple?

In healthcare marketing, you can’t always compare apples with apples. True value lies in robust strategic thinking based on clinical insights that are tailored to a brand’s unique needs – something I’d love to help you with.

For healthcare marketing that’s a cut above, look for the golden apple.

DR CANDICE O’SULLIVAN
managing director | head of strategy & planning

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you can’t compare apples to apples when picking your agency

Three red apples with stems in a small pile or group

what problems can we help you solve?

CAPTURING ATTENTION IN PHARMA MARKETING

How do you demand attention when clinicians are short of time and drowning in information?

We help your brand cut through the noise with strategically targeted, high-impact campaigns that showcase what makes your product unique.

INSPIRING CLINICIANS TO SWITCH THERAPY

Healthcare professionals tend to stick with familiar treatments unless provided with compelling evidence.

We specialise in creating communications that emphasise the unique advantages of your product, helping drive a switch from established therapies.

TRANSLATING COMPLEX CLINICAL INSIGHTS

Pharmaceutical marketing requires deep scientific and clinical understanding.

Our team translates complex medical data into clear, persuasive messaging that resonates with both clinicians and patients, ensuring your product’s value is understood.

don’t wait any longer

Book a meeting

who have we worked with?

an international success story

Takeda, a global bio-pharmaceutical company, engaged us to support the marketing of a world-first treatment for von Willebrand disease.

We provided strategic direction and concept development for a global advertising campaign to promote this innovative new therapy. The campaign was rolled out across healthcare markets worldwide, rapidly raising brand awareness among physicians and driving product uptake.

Takeda global campaign represented by a group of men and women standing confidently, then woman in front with her hand raised in a victory sign. The caption underneath reads: A campaign that raised awareness and drove product update across healthcare markets worldwide.

marketing specialists with a clinical edge

In some industries, opening doors is easy. But making a connection with healthcare professionals relies on a blend of medical expertise, strategic nous and creative flair. Our clinical insights and trusted networks give you a competitive advantage.

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their words, not ours

Brand insights Specialised
'There is no other agency I know that could do the kind of specialised healthcare work that we require. I describe Wellmark as being like a “warm blanket”, because I know I can always rely on them to deliver. CEO, Healthcare Professional Association
Healthcare expertise Clever
‘Still amazed how the team always deliver with something so clever, yet so obvious when you see it … making it simple for people to get. Very impressed.’ Global Brand Manager, Pharmaceutical Company
Creative execution Unique
‘We really appreciate the strategic thinking and creativity you brought to the process. Your knowledge of the profession and unique personal perspective was very valuable. We were blown away by your understanding of our challenges.’ Head of Marketing, Medical Professional College

work with healthcare marketing specialists – not generalists

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