So you want to be different?

So you want to be different?

Candice O'Sullivan
January 23, 2014

As many businesses grapple with the ‘new normal’, it’s becoming increasingly common for firms to approach me wanting to be ‘different’. They don’t want to be like everyone else. They don’t want to look like everyone else. They don’t want to sound like everyone else. It’s the brief every creative agency loves to hear.


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Thoughts on keeping the professional ethics flame burning

George Beaton
September 19, 2012

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Feast your eyes on this. We recently developed a new brand identity for Vision Eye Institute, one of our excellent clients. This included the set of eye-cons shown here, each of which represents a specific eye condition or treatment. My personal favourit…

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