An agency in the room is worth …

An agency in the room is worth …

Brandy Munro
October 28, 2014

What do creative agencies at brand team meetings have in common with Heston Blumenthal’s thrice-cooked, hand-cut chips?

Top 10 quotes from Napoleon (applied to the creative industry)

Top 10 quotes from Napoleon (applied to the creative industry)

Bryce Michelmore
November 14, 2013

What if Napoleon had been a creative? Here are a few quotes that should be relevant to anyone who has endured the highs and lows of life in a creative agency.

Basic principles: my toddler’s brand strategy

Basic principles: my toddler’s brand strategy

Brandy Munro
November 6, 2013

While in the middle of a ‘discussion’ with my 21-month-old daughter about the fact that it can’t always be playtime, I suddenly had an epiphany.

Is it dumb to use humour to communicate a serious message?

Is it dumb to use humour to communicate a serious message?

Julian Jones
March 28, 2013
What’s the big (data) deal?

What’s the big (data) deal?

Ryan Wallman
March 6, 2013

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Does social media deserve your firm’s attention?

Candice O'Sullivan
March 5, 2013

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Making digital an integral part of medical communications: lessons from clinical practice

Candice O'Sullivan
February 18, 2013

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Death by a thousand price cuts: is commoditisation killing med comms?

Ryan Wallman
February 13, 2013

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Brand power: why investing in the irrational is entirely rational

Bryce Michelmore
January 23, 2013

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A tale of two strategies: marketing lessons from retail pharmacy

Candice O'Sullivan
November 22, 2012

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@wellmark_health

Feast your eyes on this. We recently developed a new brand identity for Vision Eye Institute, one of our excellent clients. This included the set of eye-cons shown here, each of which represents a specific eye condition or treatment. My personal favourit…lnkd.in/fwy7iRd

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