a creative agency that takes care of healthcare brands

baker idi annual report 2013


Because medical research is such a specialised endeavour, its benefits can sometimes get lost in translation. This is why the Baker IDI Heart and Diabetes Institute, an internationally renowned facility that focuses on the management of diabetes and cardiovascular disease, considers translation of its research to be paramount. Having established this as a design theme in 2012, we evolved it in designing the 2013 report.