a creative agency that takes care of healthcare brands

Baptcare Learn & Earn

Campaign

We worked with Baptcare, a not-for-profit aged and community care provider, on a campaign to promote a partnership with Chisholm Institute that allows people to be paid while training to become a Personal Care Worker. This ‘Learn and earn’ campaign, which includes static and video executions across social media, built on our earlier ‘Love what you do’ campaign to recruit Baptcare Personal Care Workers.